Today browsing through the online news feeds I found this interesting article - http://www.msnbc.msn.com/id/21670329/. Apparently Google is expected to announce a partnership with Gilbarco Veeder-Root, to include Google’s mapping service on 3,500 Internet enabled gasoline pumps across the US. The maps will be available on the pump’s small screen giving motorists the ability to scroll through local landmarks, hotels, restaurants, and hospitals to the bemusement of the guy waiting behind you. The pump will even print directions.

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In my opinion it is yet another attempt by this pump manufacturer to lure customers with fancy add-on features. “We think the service will create more customer loyalty for retailers,” said Gilbarco Veeder-Root spokeswoman Lucy Sackett. I am not sure about customer loyalty. But what it will definitely create is a much longer lines at the gas stations where Google pumps are located. People will start playing around hence transforming a quick fill up time into a long wait for the next person in line.

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